Our Stories

INNOVATION

Our Voices

At Prysmian, we believe that sustainability and innovation go hand in hand.

"At Prysmian, we believe that sustainability and innovation go hand in hand. We embarked on our R&D sustainability journey by building a digital platform that can calculate the carbon footprint of our cables. This platform allows our customers to make smarter purchasing decisions.

We then shifted to investing in material and process technologies that support the circular economy, and recently we set ourselves a bold goal: earning one-half of our revenues from low-carbon enabling products.

In short, Prysmian is truly committed to sustainable innovation for the future."

 

SRINI SIRIPURAPU, Chief R&D Officer in Prysmian

 

Discover our R&D sustainability journey through the words of Srini Siripurapu.

INNOVATION

Focus on Innovation and R&D - Srinivas Siripurapu

Leaders of tomorrow

Digital revolution has not yet arrived and our digital transformation has just begun.

The three pillars

As a digital innovation department, we seek to help the Company rethink the foundation of its business. At the basis of this daily process of transformation there are three pillars.

First of all, from pure manufacturers we need to seek to become full-fledged solution-providers. Secondly, we need to redesign our operating model, shifting from a traditional process-driven approach to a data-driven organisation. Thirdly, we need to redefine our leadership, as we also aim to be digital market leaders.

 

We need to change now

The road to the future has thus been marked. Yet, it begins in the present and is supported by history — all the more so for a company that, like Prysmian, has been operating for more than one hundred years and has its roots in the Pirelli Group, the cable division of which was founded in Italy in 1879.

We need to change now.

 

Passion, enthusiasm and curiosity

We can count on our culture of innovation, structured processes and successful track record. Yet, most of all, I believe that we have an extraordinary additional resource: we can count and rely on the passion of our people. On their enthusiasm and curiosity. We will need to harness our ability to be surprised and awed by beauty. We will also need to take advantage of our inclusive culture.